Hey there, I’m zadia! Creator, athlete, and brand architect with multifaceted experience in CPG & Lifestyle Marketing. I find joy and inspiration in crafting dynamic marketing strategies that connect audiences, drive engagement, and put paramount topics at the forefront of conversation. With an intuitive grasp on consumer behavior and market dynamics, I thrive on curating meaningful campaigns, crafting engaging media, and developing innovative products that align with brand missions. Most days, you'll find me spending time outside, snowboarding, biking, ice skating, surfing, hanging in the mountains, or in search of my next favorite view.